National Geographic Channel launches - Supercars Season 4

National Geographic Channel (NGC) is all set to pump up loads of adrenaline as October sees the launch of the fourth season of Nat Geo Supercars. This year, the face of Nat Geo Supercars, supermodel and actress Lisa Haydon adds glamour to the battle of the attractive mean machines. Taking the action and competition between wheeled beasts to the next level, Nat Geo Supercars will premiere on 13 October and will be aired Monday to Friday at 10:30 pm. In each episode of Nat Geo Supercars, host Lee Reherman challenges professional racecar drivers Tanner Foust and Paul Tracy to take two of the world’s most admirably designed 'supercars' and push their limits to the maximum. Foust and Tracy test these cars on their performance on the road and put its head-to-head in an all-out competition to demonstrate why they are truly considered 'supercars'. Matchups include a BMW M3 versus a Lexus ISF; Technocraft Lamborghini versus the Joyride Ford GT; Ferrari 430 Scuderia versus Ferrari California; Mercedes-Benz E63 AMG versus the Cadillac CTSV and the Bentley Supersports versus Aston Martin DBS. Debarpita Banerjee, Vice President, Marketing and Communications, NGC Networks and FOX International Channels India, said, “We are excited to bring back Nat Geo Supercars- one of our top-rated franchises. This year, there is more than just an attractive line-up of supercars. There is a high-octane race between the best of engines that is bound to leave all car enthusiasts and Supercar fans breathless.” Talking about the show, Lisa Haydon said, “The show is sporty, fast and real. From the suave BMW to the swift Ferrari- Nat Geo Supercars has the best beauties in the business. It is unconventional, follows no limits and I personally love watching these cars ripping the wind. I am happy to be associated with something so off-beat yet enjoys a wide fan base.” As part of the marketing and promotions for the new season, NGC will be running a watch & win contests on-air where viewers can answer a question flashed during the show and stand a chance to win iPad & NGC Supercar branded merchandize.