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Sony MIX has roped in Annu Kapoor, an encyclopedic stalwart on matters pertaining Bollywood Music to bring to the audience a joyride of melodies and lesser known tales behind their making. The new show on one of India’s most popular music channels is aptly titled ‘Kuch Baatein Kuch Yaadein with Annu Kapoor’ and will be aired every Sunday at 1pm & 9 pm, starting 8th March, 2015.
Our audience have always enjoyed Indian cinema’s tryst with music and have craved for an insider’s look. Leveraging his 30 years of rich experience in Indian cinema, Annu Kapoor will bring to the table a showcase of behind-the-scene incidents, interesting facts and trivia about songs and the movies they belong to.
The show has been packaged keeping in mind the nostalgia associated with the music of a bygone era but the content of the program and the affable persona of host Annu Kapoor makes each episode endearing across generations. The first season will have 13 episodes in all. Each 1 hour episode will have interesting stories interspersed with relevant songs, aiming to provide a complete viewer experience.
Commenting on this development Neeraj Vyas, Executive Vice President & Business Head Sony MIX says “This show is another example of the channel's unflinching focus on music-focused content. I am sure that Annu Kapoor will not just entertain our audience but also help them delve deeper into music and experience different nuances of music making process. In the past, we have invited various eminent singers like Javed Ali and Arijit Singh to share 'behind-the-songs-story’. Our association with Annu Kapoor will enable us to tap trivia of the bygone Bollywood music era.”
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