Ever came across the word ‘effervescent’? Well, if not, then just switch on your TV and have a look at Asha Negi aka Purvi of Balaji Telefilms’ <em>Pavitra Rishta</em> on Zee TV and you will understand the meaning of it. Asha, the lovely lady is all about charm, exuberance and positivity. Her smile can pacify a troubled heart and spread a blanket of joviality in the world around her. And there is not an iota of doubt that she is one of the finest actresses amongst the fresh bud of actors that have blossomed in the TV industry.