Zee TV gives housewives a chance to show the world what makes them the superwoman of their household.

Zee Cine Awards is round the corner, and Zee Entertainment Enterprises Limited (ZEE) plans to leave no stone unturned to promote the event. To be held in Macau, the Zee Cine Awards 2012 global campaign will cut across outdoors, print, radio, on-air promotions and interactive contests. It will also widely explore the digital space including social media, mobile-based apps and forge strategic tie-ups in every region to ensure a 360 degree connect with the great Indian diaspora and the international audiences.

Bollywood ka shahenshah <a href=http://www.tellychakkar.com/news/sonys-back-kbc-and-big-b>Amitabh Bachchan</a> is going gaga and is showering praises on Zee TV’s show Li’l Champs on a social networking site. The <em>Buddha Hoga Tera Baap</em> actor recently tweeted, “Saw portions of '<em><a href=http://www.tellychakkar.com/snippets/lil-champs-are-striking-right-chord>Sa re Ga Ma' Li'l Champs</a></em> on Zee ..what talent, what singing..incredible ! Moved to tears by some of the performers.”

Contestants on Zee TV’s show <a href=http://www.tellychakkar.com/slideshow/fun-lil-champs>Sa Re Ga Ma Pa Li’l Champs</a> have managed to impress the judges and viewers in a short span of time. There were two such instances recently.

Zee TV’s much awaited historical <a href=http://www.tellychakkar.com/news/moropant-be-hanged-soon>Shobha Somnath Ki</a> is all set to launch after a long wait. The show was earlier set for a telecast date sometime in the first week of June but now it will go on air on June 20 at 8pm.