Ex CEO Asthavinayak Cine Vision Ltd, Denis Selarka, who has been associated with a lot of big films, has launched his own production house Blueberry Films with Mehul Simaria. They have also announced the first project of Blueberry Films; a film titled Dare You, to be directed by Deepak Tijori is a youthful attitude film. The basic premise of the film is My Life, My Rules, My Attitude! Like Rockstar that is the journey of the main protagonist, Dare You will reprise the journey of Rani Diwan, an innocent college kid into an iconic persona. The producer and the director did an audition of as many as 800 plus girls went through an audition process since January to play the lead role of Rani Diwan. Since the makers were very particular about the main protagonist, they wanted a fresh beautiful face and someone very talented as the film will rest on her shoulders. After an extensive marathon auditions, they selected the super talented Alisha to play the protagonist. Since, Alisha has signed a 3-film contract with Blueberry Films.