MUMBAI: Social media influencers have seen a remarkable rise in recent years, leveraging relatable content to build a massive following. Now, many are making their way into Bollywood, proving their versatility beyond the digital space. Here’s a look at five influencers who are making their mark on the big screen.
Viraj Ghelani
After cementing his place as a popular content creator, Viraj Ghelani made his Bollywood debut in the thriller-comedy Govinda Naam Mera, playing Baldev Chaddha (Ballu), the love interest of Bhumi Pednekar’s character. Despite limited screen time, he delivered a memorable performance, blending drama and comedy effortlessly. He also starred in the Gujarati blockbuster Jhamkudi, which became one of the highest-grossing Gujarati films of the year.
Vishnu Kaushal
Vishnu Kaushal stepped into Bollywood with Dunki, starring alongside Shah Rukh Khan. He played Gulab Nagra, one of SRK’s companions, and despite a brief role, his performance was widely appreciated, showcasing his natural screen presence.
Kusha Kapila
Kusha Kapila has successfully transitioned from social media fame to Bollywood, featuring in films such as Sukhee and Thank You For Coming. Her performances have added both humour and emotional depth, contributing to the films’ commercial appeal.
Harsh Gujral
Harsh Gujral is set to make his Bollywood debut in Mere Husband Ki Biwi, starring Arjun Kapoor, Bhumi Pednekar, and Rakul Preet. Playing Arjun Kapoor’s friend, Harsh is expected to bring his signature comedic flair to the film.
Aaditya Kulshreshth
Stand-up comedian Aaditya Kulshreshth, also known as Kullu, recently starred in the rom-com Loveyapa, playing Lamba, a friend of Junaid Khan’s character. His humorous portrayal added to the film’s charm, further establishing his acting potential.
These influencers have seamlessly blended their comedic expertise with acting, bringing fresh energy to Bollywood and leaving audiences wanting more.
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