Filmmaker Ketan Mehta highlighted need for a global mindset and ambition

MUMBAI: Day 4 of the 18th Mumbai International Film Festival (MIFF), saw an engaging discussion take place with noted personalities such as noted filmmaker Ketan Mehta, actor-producer Jackky Bhagnani, Emmy nominated filmmaker Vaibhav Kumareshwar and filmmaker Mohammad Kherandish,  moderated by Munjal Shroff, Animation filmmaker.

Talking about the evolution of animation film and the travelability of content,  the panellists shed light on various facets of the industry and the basic problems that the industry is facing. 
“When you are creating specifically for the domestic market it has very little resonance outside the country and that is the problem, a vicious circle we are caught in.” said filmmaker Ketan Mehta when speaking about the travelability of content outside the domestic markets.
Talking about the need for a global mindset, Mehta added saying “There are two constraints as far as I can see, we haven’t cultivated a global mindset and we haven’t triggered a global ambition…. Creatively there is nothing wrong with us, we are the most creative civilization the world has seen.” He also highlighted the high cost of money and the lack of a sustainable distribution network for such content. 
Speaking at the engaging panel discussion actor-producer Jackyy Bhagnani emphasised on the differentiation of content today, with theatrical and OTT cum broadcast content being bifurcated and the sort of content being made to cater to each medium.

Through the course of the discussion filmmaker Mohammad Kherandish also provided examples on the way Iranian content has managed to create an impact globally.
Ongoing MIFF takes will take place till the 21st of June, with special screenings being organised in Kolkata, Chennai, Pune and Delhi to make the festival more accessible to audiences across the country.