MUMBAI: The All India Gem and Jewellery Domestic Council (GJC) has organized an exclusive event called Lumiere for the participants of PMI (Preferred Manufacturer of India). The event was presented by Swarovski Gemstones with exquisite jewellery displays and entertainment galore.
The glamourous showstoppers on the ramp included actresses Ameesha Patel, Rimi Sen and Kainath Arora wearing jewellery sets with Swarovski Zirconia. Each of the lovely jewellery pieces were designed by participants of the Swarovski Gem Visions Design Contest 2018. The competition was not about creating museum showpieces but practical jewellery that would be popular with retailers and their customers so that Indian consumers will have access to new creative designs influencing style and panache.
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PMI marks the convergence of the nation’s leading jewellers and is one of the most vibrant B2B meets in a luxurious environment combining business & pleasure. The PMI is a popular networking platform where jewellery wholesalers, manufacturers and retailers come together and exchange their experiences in undertaking their businesses in the current dynamic environment. PMI is a unique programme to strengthen the jewellery supply chain model in India and also promote skill development program by enhancing skills and improving the living standards of skilled craftsmen / ‘kaarighars’ as part of the ‘Make in India’ national agenda.
