Viacom18 Media Pvt. Ltd. Today (17 May 2012) announced the appointment of <a href=http://www.tellychakkar.com/news/why-imagine-tvs-vivek-bahl-shying-away-media-after-channels-closure>Vivek Bahl</a> as the Network Advisor Content. As a part of this new role, Vivek's immediate focus will be to work on the regional channels the group plans to get into. Besides he will also play a strategic role in planning, development of new content. He will report to Raj Nayak, CEO – Colors and will have a parallel line of reporting to the Regional Head.