BBC Worldwide Productions India brings What Not To Wear

BBC Worldwide Productions India presents the India edition of the BBC makeover series – What Not To Wear on India’s lifestyle channel - TLC. Drawing on the talent of actor Soha Ali Khan and acclaimed stylist Aki Narula, the show inspires style challenged participants to trade in the drab for fab. The 13-part series will air every night at 10 pm starting 3 September. Myleeta Aga, General Manager and Creative Head, BBC Worldwide Productions India said, “We are delighted to bring one of BBC Worldwide’s most unique formats to the Indian market. What Not To Wear is a long running success in the US where they are on their 10th series and has been produced locally in Russia, Brazil and Australia amongst others. We expect this format to be highly entertaining for Indian audiences and add a whole new dimension to lifestyle programming in the country. In TLC we have found the perfect channel partner to launch India’s first edition of the series.” What Not To Wear is a fashion makeover show focusing on women and bringing back the importance of design, style and colors in their lives. Each week, one person – secretly nominated by their partner, friends or colleagues – experiences the trauma and joy of learning what not to wear in a process that includes secret filming, an examination of their current wardrobe, and a frank discussion of their natural assets. Every episode charts the emotional and psychological journeys of a woman to style enlightenment, increased self-confidence and a greater sense of self-worth. BBC Worldwide has also licensed the show to the USA (TLC), South Africa (SABC2), Russia (CTC), Brazil (SBT), Italy (Discovery Realtime), Norway (SBS) and Australia (Channel Seven).