Salman Khan becomes the 'marketing guru' for sister Alvira’s film O Teri

We all know that Salman Khan is playing a cameo in sister Alvira Khan’s film O Teri. But out of love for brother-in-law Atul Agnihotri’s project, the star wants to get more and more involved with the film now. And that may be the reason why the Jai Ho actor wants him to be consulted for all the promotional activities of the movie. Confirming his brother-in-law’s involvement, Atul said in a statement, “From the time Salman heard the script, he was keen on being involved in all the aspects of the film’s making. Now that the film is ready, he is keen to look into the promotions. For several reasons O Teri is very close to his heart. We really appreciate his help and inputs.” It is being said that Salman wants to look into the marketing of this project. Though it requires a lot of time and effort, but the concerned brother is ready to put in all because it is a family film and it is special to him. Currently he is actively participating in outlining the marketing and promotional strategies. O Teri is a story about two Delhi-based men Prantabh Pratab (P.P) and Anand Ishwaram Devdutt Subhramaniyam (A.I.D.S) and the present corrupt system of the world. The film, starring Pulkit Samrat and Bilal Amrohi in pivotal roles, is to release on 28 March (2014).