The latest internet frenzy, which has spread like Australian forest fire, is the mannequin challenge. Be it a commoner or celebs with global recognition, everyone has joined the viral bandwagon, getting creative and enjoying the mannequin fun.
However, among the heap, one such video is cut above the rest, executed by the hardworking and brainy folks at SHOP CJ.
SHOP CJ, popular teleshopping network with scores of amazing products and offers, believes in the idea of innovation and engagement. Time and again, the team doles out ideas and activations, which aptly capture the exuberant spirit of the group.
They have hit the ball out of the park again with its version of the mannequin challenge.
Check out the video here:
On social media, the attempt has gained millions of eyeballs (**slow clap**)
The video, shot and edited with utmost precision, depicts the spacious production unit of and its talented workforce.
The anchors, who can make wonderful actors too, display maturity during the challenge while the regulars add necessary tadka to the flavour.
Someone’s holding a mannequin (the shot begins with it, thus making the effort pretty literal (LOL), while others caught in their busy chores- ironing, discussing, checking dresses, the edit suite and finally ends with the anchors frozen in frame.
Creatively and aesthetically the video lets us into the world of SHOP CJ and different elements that go into making of the shows.
We thoroughly enjoyed watching the video and rate it one of the best. Do watch and share it!!!
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