MUMBAI: Producer duo Sudhir Sharma and Seema Sharma’s Sunshine Productions is coming up with a new show titled Ziddi Dil Maane Na. Talking about it he says, ”In the environment we are in today, we felt like making something absolutely different. At the same time we wanted to come up with a story which is relevant for our society today. Hence came up with this idea - what can we do as civilians apart from complaining about the system all the time? Most of us want to do something good for our society and for our country but don’t know HOW? So Ziddi Dil Maane Na is an answer to that.” The show has an amazing cast. Little wonder Sunshine is known for their perfect casting. Talking about that he says,”Sunshine Productions is always known for its fresh approach on casting and for memorable characters. Whether it is Simmi from Karol Baugh or Mohan and Megha from Na Bole Tum. For Ziddi Dil Maane Na, we needed to have some amount of maturity and freshness too. This prompted us to have this mix of known and fresh talent. We are very fortunate to have a great rapport with all our actors. That came in very handy while casting for the series. Also we are very thankful to Neeraj Vyas Ji and Sudhanshu from Sony SAB for putting their trust in us. And I feel entertainment with relevance is the USP of this series. Strong characters are going to be the key for this show.” The show’s promo has garnered some great response and Sudhir feels audience will not be disappointed with the show.”
Asking about the long gap between his shows, he says with a smile, ”No gap at Sunshine … Yes we were busy with different formats such as OTT and short fiction series. Our focus has always been on stories rather than pure business. When we have a story worth telling, we like to tell it passionately.”
So how tough was it for the production house to create a show under pandemic?
“Yes there are challenges but if you are have planned then it is fine to work ensuring everyone’s safety.”
Sudhir’s better half Seema is equally involved in the production house, and they have nicely divided the responsibilities among them.
“Seema and I set up Sunshine together because we realised early on that we work in perfect tandem. We both want to do our jobs well. We both are hands on. So there lies the commonality. I can write a full page article on how we both share our responsibilities. People come up to us and ask who is more creative and who is more into business? We really have no answer to that as we both are involved in both the aspects of creation . It’s often the story or series that defines our individual roles.”
On the show, Shaleen Malhotra will be seen as Special Agent Karan Shergill, who is a disciplinarian. His edgy beliefs have no room for sympathy towards other’s pain. Kaveri Priyam of Yeh Rishtey Hain Pyaar Ke will play Dr Monami. Actor Kunal Karan Kapoor is making a comeback with Ziddi Dil. He will be seen playing the role of Sid Ganju, a rich, spoilt brat, who is careless when it comes to fulfilling his duty. Diljot Chhabra will essay the role of Special Agent Sanjana. Simple Kaul and Aditya Deshmukh as Nurse Koel and Faizi will play a couple on the show. The show will premiere on August 30th on Sony SAB.
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