MUMBAI: Film buffs loved Avengers: Endgame. Now there’s amazing news for the ardent fans of MCU (Marvel Cinematic Universe).
Well, Kevin Feige revealed to Screen Rant that Avengers: Endgame will be re-releasing with some additional footage that includes a post-credits scene, a deleted scene, a little tribute and a few more surprises. The re-release will take place next week. This means that MCU fans will again visit the theatres for a few minutes of footage. But the question is why the re-release?
Reportedly, one key reason for this marketing ploy could be because Avengers: Endgame is extremely close to beating the lifetime box-office collections of James Cameron's Avatar (2009). Currently, Avatar stands tall at $2.788 billion while Avengers: Endgame is $45 million away from beating Cameron's directorial with a total collection of $2.743 billion, so far. In spite of X-Men: Dark Phoenix and Men in Black: International bombing at the box-office, they did take away screens from Avengers: Endgame. This tactic was earlier used by James as Avatar was re-released and earned $10.7 million, in North America. The marketing ploy could also be to help boost the box-office numbers of the next installment in the MCU, Spider-Man: Far From Home.
What do you think could be the reason of the re-release? And would you go to the theatres yet again to rewatch Avengers: Endgame? Hit the comment section below.
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