The world of entertainment and media seems to be hit hard by the numerology bug! But this is one bug that is keeping our celebs happy!
And the man who has helped usher in this trend in tellydom, Sanjay Jumani, has let us in on a secret - he has advised three channels and a newspaper to alter their names and look.
Take a close look at the recently launched newspaper, DNA. The colours manage to make a hard hitting statement. So much so that the publicity campaigns have revolved around the two colours - be it outdoor publicity or in print.
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Sat, 09/03/2005 - 21:30
The world of entertainment and media seems to be hit hard by the numerology bug! But this is one bug that is keeping our celebs happy!
And the man who has helped usher in this trend in tellydom, Sanjay Jumani, has let us in on a secret - he has advised three channels and a newspaper to alter their names and look.
Take a close look at the recently launched newspaper, DNA. The colours manage to make a hard hitting statement. So much so that the publicity campaigns have revolved around the two colours - be it outdoor publicity or in print.
Guess who the brain behind the colours is -- Sanjay Jumani. And this is not all. Sanjay has also advised DNA to make their 's' in 'Analysis' in their masthead, double.
Zoom, the entertainment channel from the Times stable, has also benefited from Sanjay's expert advice - he had advised them to call it Zoom and not Zoom TV and this seemed to have worked for the channel.
"Yes, I have advised both DNA and Zoom. I have also done things with two other channels, but they have asked me not to speak about it," says Sanjay.
Sanjay's had, in the past made predictions about a number of things, and suggested remedies as well. He, along with his father, Bansilal Jumaani, had predicted that if the names of the two Indian states, Kashmir and Gujarat, are spelled differently, it may resolve their political problems. They also predicted the super success of Kaho Na Pyar haai and advised Sourav Ganguly to change the number of hisT-shirt from 99 to 24 for the cricket World Cup.
We wondered about the other two channels that Sanjay is advising, and here is a calculated
guess. Sanjay Jumani is doing a show for SaharaOne - Bolein Ssitare and this is one channel that has the tendency to toy around with its logo and creatives…so is SaharaOne looking for yet another change? Another guess could be Star - it is no secret that Star Plus recommends that all their producers meet Sanjay to get a fix on the name of their serials. So is Star next in line?
We are keeping our eyes open.
Are you?
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